Understanding your crowd and predicting their behavior is essential to a successful digital marketing strategy.
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Brands, both big and small, at some point will have to deal with a crisis. In the modern age, the way we react and respond to these crises has changed with the increasing popularity of digital media.
When you’re a kid, you grow up believing in fairytales: stories of ordinary people becoming extraordinary, peasants turning into princesses who live happily ever after.